Shop Alert: DVF to Open in Boston

Diane von Furstenberg has not only been busy designing groovy patterned wrap dresses; she’s been opening up boutiques worldwide; 28 internationally to be exact, though only five in the U.S. But business is booming and open she will.  Although she’s got a flagship is in the Meatpacking District, and she’s secured a lease for a 2,000 square foot Soho outpost, which, according to WWD, Furstenberg says, will be “a lab to funnel ideas through all our stores and our wholesale business.”

More importantly, DVF is coming to Boston!! WWD reports that a DVF boutique will open in Boston in July. Must do some recon to find out where. I’m guessing Newbury; there are plenty of storefronts from which to choose. Any thoughts?

My favorite DVF looks for fall:

Author: StyleCarrot

Marni Elyse Katz is a design writer and editor who lives in Boston and Cape Cod with her husband, two sons, and a cat. She blogs about design at

2 thoughts on “Shop Alert: DVF to Open in Boston”

  1. Love, love, love, DVF! Great news for Boston…”The woman who invented the wrap dress!” Thanks, for the heads up. I’m sure you will keep us inform. Fun question, how old were you when you purchased your first wrap dress?

  2. Your blog ….. it’s amazing and soooo inspiring. Nice to find you!

    A small footprint from Agneta & Sweden

    Ps. I have an ongoing jewelry contest on my blog. Welcome! Ds

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