Designer Spotlight: Laura Jean Floral and Design

Saturday night Didriks and Local Root owner  Jonathan Henke and his team invited me to a dinner where we talked about business and design. It was held in the Observatory Hill neighborhood of Cambridge, near his shops, at Austin Architects.

Didrik’s visual merchandiser, Alexandra Boeri, organized the nuts and bolts of the event and was the force behind its creative vision. She picked out all the tableware, and worked very closely with Laura Jean of Laura Jean Floral and Design, who did the flowers, and jewelry designer Nicole Rueda-Watts,  who provided some beautifully styled decorative vignettes.  Nicole is Laura Jean’s business partner in the new shop Observatory. (Check out Nicole’s old loft here.) Taryn Collins, who works at the shop, cooked the delicious meal. It was a such a nice evening, filled with good food, good flowers, and good company.

Here are some of my Instagram photos of the room, table, and meal, as well as some images from Laura Jean’s floral design portfolio.

Peek inside the portfolio of Laurel Jean Floral and Design:

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Author: StyleCarrot

Marni Elyse Katz is a design writer and editor who lives in Boston and Cape Cod with her husband, two sons, and a cat. She blogs about design at www.stylecarrot.com View all posts by StyleCarrot