Coastal California has been rebranded as Coastal Grandmother style. Why now? Nancy Meyers films (Something’s Gotta Give, It’s Complicated, etc.) spawned the term; talk about a delayed reaction. The Coastal Grandmother trend has been ubiquitous for, like, ever. It’s not just in California; New England is inundated with breezy coastal decor. So is much of … Continue reading "Just In: Everything Is 20% Off at Serena & Lily (Even New Arrivals)"